You will notice something a bit different this year when our 2010 Auckland Yellow™ and White pages® books hit the streets over the next month. This year we’ve split the Auckland White pages® into two books - one for businesses and one for residential. Now it will be even easier for you to search and find what you are looking for. Why? Because we know 70% of our White pages® look-ups are for businesses… so it made sense to make these listings easier for Aucklanders to get to.

Why have you split the business and residential listings? Why have you printed two books? Won’t this result in more paper used and a negative impact on the environment? What do I do if my listing is in the wrong book - will it be fixed for next year? I only have a Residential listing but it is in the Business book – Why? I won’t be found now! What happens if my business is printed in the Residential book by mistake? How did you determine who went into which book? My name is not spelt correctly, how do I get this fixed? Can you explain how the Residential names are grouped and sorted together? Why is the first name in the Residential book in bold? How do I get my name in bold? Can I purchase this enhancement? Can I opt out of receiving a phone book next year? Does Yellow have any environmental concerns associated with such a large amount of paper? >> back to top Why have you split the business and residential listings? We’re committed to continually evolving our products so they become even more relevant to you. Splitting the listings will make it easier for people to find and search what they are looking for. We know that 70% of look-ups are for business listings and so it made sense for us to make these listings more accessible to you. >> back to top Why have you printed two books? Won’t this result in more paper used and a negative impact on the environment? In actual fact, the amount of paper we have used to produce the books is 10% less than last year’s one large book. This is because we’ve saved space on our pages by removing duplication of surnames and increased the amount of text printed on one line. Like many NZ businesses we are committed to being more sustainable and have made many improvements. We have a number of initiatives to help us be more sustainable: This year, we’ve improved our layout to save space on our pages which means we’re using less paper than last year. All of the paper used for printing our books is from timber offcuts, which is material that would otherwise have gone to landfill. The UV coating used on the covers has been removed to ensure the books are 100% recyclable. All councils can recycle the books and we have information in the front of every book on recycling in the region. All books are delivered in 100% biodegradable bags. >> back to top What do I do if my listing is in the wrong book - will it be fixed for next year? Please contact the Yellow Customer Assist Team on 0800 803 803 to get this resolved. >> back to top I only have a Residential listing but it is in the Business book – Why? I won’t be found now! This may be due to the listing previously being classed as a Home Business. Your number will still be available on White pages® online and through the 018® directory service. >> back to top What happens if my business is printed in the Residential book by mistake? While we did carry out an extensive process to make sure people were listed in the correct book including numerous data integrity checks there may be a handful of customers in the wrong book. Please contact the Yellow™ Customer Assist Team on 0800 803 803. >> back to top How did you determine who went into which book? We carried out an extensive process to make sure people were listed in the correct book and carried out numerous data integrity checks. For those listings which did not have a clear classification (such as home-based businesses) we tried where possible to contact our customers to ask them which book they wished to appear in. Here is the criteria for who went into which book: Listing details for friends and family only, then the information should appear in the Residential book. Listing details to promote a product or service and to generate business (whether paid or not for profit) then the information should appear in the Business book. >> back to top My name is not spelt correctly, how do I get this fixed? Refer to page 5 in the Residential White pages® book for more information. >> back to top Can you explain how the Residential names are grouped and sorted together? Residential names in the Auckland book are sorted differently compared to the other White pages® regions. Refer to page 7 at the front of the Auckland 2010 Residential White pages® for more information. >> back to top Why is the first name in the Residential book bold? As part of the enhancements we’ve introduced this year, only the first surname is printed and it is in bold.* This is in line with overseas trends which show it makes it quicker and easier to search based on the person’s first name initials. >> back to top How do I get my name in bold? Can I purchase this enhancement? This is not available to be purchased. We only print the first surname in bold so it is quicker and easier to search for the listing you are looking for, based on the person’s first name and initials. >> back to top Can I opt out of receiving a phone book next year? We constantly monitor the requests for opt-outs and at present there are very few which means we do not currently offer this as an option. If you would like to register your interest, please contact the Yellow™ Customer Assist Team on 0800 803 803. >> back to top Do Yellow™ have any plans to stop delivering the Residential book? Our research shows that 83% of people believe that it is important or extremely important that the phone book is still delivered. At present it is a regulatory requirement to produce and deliver a phone book to every New Zealand household.   *There is the odd exception to this rule – when someone has included additional contact information (such as a fax number) with their listing, the next surname down appears in bold again.